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Native advertising has a very wide range of possibilities , you can use, for example: Sponsored Blog Posts Social Ads Informative Videos on YouTube Product placement Ads integrated into editorial content Search Ads Online advertorials Ads in search engine results Everything will always depend on the audience you want to reach and the topic, of course, that you are going to address. Always useful No matter how much advertising it is, its main component: the content, forces it to always be useful. If the user sees the article and identifies with their need, it is very likely that they will access it.
Point for advertising! Furthermore, apart from entering the article, if the user Bahamas WhatsApp Number remains in that space and returns to it frequently, if they found the appropriate information that leads them to the solution of their need, it will be a point for the content! And speaking of other matters, we have mentioned on several occasions how similar native advertising turns out to be to marketing content. Which leads us to ask ourselves, do you know what the difference is between both techniques? Well… And what differentiates Native Advertising from Content Marketing Until now it seems as if we were talking about content marketing when referring to native advertising.
And the truth is that they are not very different: they both try to create content that is useful to a consumer problem. What's more, the way they work on content is also somewhat similar. So where does it differ? Let's look at this chart below: Content Marketing Native Advertising Meta Content marketing is concerned with generating organic results, that is, positioning itself in search engines, in addition to generating brand-conscious conversions. Generating brand awareness is also its purpose, as well as increasing engagement and generating immediate views. KPIs Look for high numbers of leads, high quality links, number of times content is shared. Look for high views and engagement numbers.
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