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Please contact us by email or using the contact form. After receiving initial written information, we will also be happy to arrange an introductory appointment via telephone or video chat.What does search intent mean? Author Maxim Bollig “Search intent” describes a user’s intention behind their Google search query. In other words, search intent is what the user wants to understand, buy, or do when they enter a specific search term into Google. Fulfilling the search intention is the most important task in SEO ( search engine optimization ).
In order for a webpage to generate organic visibility in Google, the content must be aligned HK Phone Number with the search intent. Otherwise, it will not be visible without the placement of paid advertising. Search intent: An example Anyone who searches for “barbecue” usually wants to find out more about barbecuing , read barbeque recipes , visit a barbeque restaurant or buy a barbeque . some users would not only lose their appetite, but would also be disappointed with Google. Google can't afford that if they want to remain the best search engine of all time. Google must fulfill the search intent of the user and therefore rewards web content with organic visibility that is optimized to fulfill the search intent.

This very simplified “cricket” example shows that it is not enough for website operators to simply place keywords on the page that they want to rank for. Ultimately, the content orientation of the page has a significant influence on the positions in which it will appear in search results. SEO content creation is therefore a predominantly conceptual task that has little to do with technology or keyword density: making the user “happy” is more important than anything else. Let's take a closer look at the structure of the Google SERP ( search engine results page, German: search hit list) for the term "grilling". It is divided into the following modules: The SERP (search engine results page) for the search term “grilling” is divided into different modules. 1. Ads, 2. Headlines.
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